A.U.T. Wheels & Castors Interview
TR: Which, in your experience, are the top five tellure Rota wheels and castors you sell?
AUT: By value: 672202, 644856, 535426ZG, 684502 and 646856
TR: What is the most important thing the customers normally seek when looking for a wheel?
AUT: Price
TR: While selling wheels and castor, what, in your experience are the main aspects of specification required by the customers? Do the customer normally indentify the right wheel themselves or do they normally require assistance?
AUT: Carrying capacity is the most important aspect of specification. Repeat purchasers identify the correct wheel. 25% of new purchasers can identify the right wheel
TR: What in your opinion is the best way for a distributor to promote its brand in the wheels and castors marketplace?
AUT: Visit of an experienced sales person
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